How to run your first Lookalike

Get started

1. Add 15 profiles to a tag

Make sure the profiles you add to the initial tag are similar to the ones you want in the Lookalike result.

For the best Lookalike result you should consider adding same follower range, nationality (even city), profiles are within a specific audience to the initial list. This list (Lisa) has 15 profiles in our example.

Examples of specific lists for a good Lookalike result

Moms from the same city in the US, 5-30k followers
Group of friends, 1-5k followers
Horse/equestrian interested profiles in Germany, 10-20k followers
Ongoing collaborations you've done in a specific city

2. Click Start Lookalike

To start the Lookalike you need a minimum 15 profiles in tag.

It will take some time for Scope to crunch and analyze the data (Scope is working hard to make it easy for you to relax).

Most often the Lookalike completes within 20-30 minutes. It can take longer (up to an hour) if there is a lot of data to be processed.

3. Relax. Grab a coffee, wait

4. Click Lookalike result

A list of 15 profiles generated a list of 153 new profiles. All within the same audience.

scopeapp.io/getstarted/how-to-run-your-first-lookalike/